Google Ads (formerly known as Google Adwords) is a form of paid search engine marketing (SEM). Google Ads appear at the top of your search engine results page, putting your vet clinic front and centre when people search for veterinary services in your local area.
A big advantage of Google Ads is that they allow you to target specific groups of people in a defined geographic area. Plus, it’s easy to understand your return on investment, as the ads run on a pay-per-click (PPC) basis.
Google Ads campaigns are managed as a minimum 3-month program of work which can be extended, re-run every 12 months, or converted to our SEO management program.